{"id":3250,"date":"2023-02-27T10:29:48","date_gmt":"2023-02-27T10:29:48","guid":{"rendered":"https:\/\/www.rippleanimation.com\/blog\/?p=3250"},"modified":"2023-02-27T10:29:49","modified_gmt":"2023-02-27T10:29:49","slug":"5-ways-start-up-explainer-videos-boost-visibility-and-impact","status":"publish","type":"post","link":"https:\/\/www.rippleanimation.com\/blog\/5-ways-start-up-explainer-videos-boost-visibility-and-impact\/","title":{"rendered":"5 Ways Start up Explainer Videos Boost Visibility and Impact"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"368\" src=\"https:\/\/www.rippleanimation.com\/blog\/wp-content\/uploads\/2023\/02\/5-Ways-Startup-Explainer-Video-Visibility-and-Impact_24FEB2023-1024x368.jpg\" alt=\"\" class=\"wp-image-3263\" srcset=\"https:\/\/www.rippleanimation.com\/blog\/wp-content\/uploads\/2023\/02\/5-Ways-Startup-Explainer-Video-Visibility-and-Impact_24FEB2023-1024x368.jpg 1024w, https:\/\/www.rippleanimation.com\/blog\/wp-content\/uploads\/2023\/02\/5-Ways-Startup-Explainer-Video-Visibility-and-Impact_24FEB2023-300x108.jpg 300w, https:\/\/www.rippleanimation.com\/blog\/wp-content\/uploads\/2023\/02\/5-Ways-Startup-Explainer-Video-Visibility-and-Impact_24FEB2023-768x276.jpg 768w, https:\/\/www.rippleanimation.com\/blog\/wp-content\/uploads\/2023\/02\/5-Ways-Startup-Explainer-Video-Visibility-and-Impact_24FEB2023-1536x552.jpg 1536w, https:\/\/www.rippleanimation.com\/blog\/wp-content\/uploads\/2023\/02\/5-Ways-Startup-Explainer-Video-Visibility-and-Impact_24FEB2023-696x250.jpg 696w, https:\/\/www.rippleanimation.com\/blog\/wp-content\/uploads\/2023\/02\/5-Ways-Startup-Explainer-Video-Visibility-and-Impact_24FEB2023-1068x384.jpg 1068w, https:\/\/www.rippleanimation.com\/blog\/wp-content\/uploads\/2023\/02\/5-Ways-Startup-Explainer-Video-Visibility-and-Impact_24FEB2023.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><a href=\"https:\/\/rippleanimation.com\/india\/explainer-services.php\" target=\"_blank\" rel=\"noreferrer noopener sponsored nofollow\">Explainer videos<\/a> have become an integral part of a start up&#8217;s marketing strategy. With the rise of digital media, it\u2019s become easier than ever to reach a large audience with a well-made explainer video.&nbsp;<\/p>\n\n\n\n<p>In this blog, we will discuss five ways in which explainer videos can boost visibility and create an impact for your startup.<\/p>\n\n\n\n<p><strong>1. Explain Your Product or Service In An Engaging Way<\/strong><\/p>\n\n\n\n<p>An explainer video is an effective tool to explain a product or service to the target audience in a easy-to-understand manner. The use of visuals and animations along with a voice over or supers in an explainer video makes it easier for the audience to grasp concepts and understand the benefits of an offering. <a href=\"https:\/\/www.youtube.com\/watch?v=WnMhhmuzogo\">This video<\/a> is a great example of how a fintech start up used an explainer video to tell their story.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"youtube-embed\" data-video_id=\"WnMhhmuzogo\"><iframe loading=\"lazy\" title=\"Explainer Video for Biz2Credit\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/WnMhhmuzogo?feature=oembed&#038;enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<p><strong>2. Builds Brand Awareness<\/strong><\/p>\n\n\n\n<p>An explainer video can help to build brand awareness by creating a consistent message across all marketing channels. The video can feature the company&#8217;s logo, tagline, and other elements that are essential to building brand recognition. <a href=\"https:\/\/www.youtube.com\/watch?v=uQdpVYUl8dg\" target=\"_blank\" rel=\"noreferrer noopener sponsored nofollow\">Here\u2019s<\/a> a great example.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"youtube-embed\" data-video_id=\"uQdpVYUl8dg\"><iframe loading=\"lazy\" title=\"Demo Video For Wolken Care\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/uQdpVYUl8dg?feature=oembed&#038;enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<p><strong>3. Boosts Conversion Rates<\/strong><\/p>\n\n\n\n<p>Explainer videos are a great way to increase conversion rates as they can provide a more engaging and interactive experience for the audience. People can\u2019t help but click on a play button with an interesting thumbnail. Your explainer video can help to convince the audience to take the desired action, whether it&#8217;s making a purchase or signing up for a service. Don\u2019t forget to add a call to action at the end of your video.&nbsp;<\/p>\n\n\n\n<p><strong>4. Improves SEO<\/strong><\/p>\n\n\n\n<p>Explainer videos can help to improve a website&#8217;s search engine optimization (SEO) by increasing the amount of time visitors spend on your site. This increased time spent on site, in turn, can lead to a higher ranking in search engine results and higher visibility for the company. Explainer videos are usually one to two minutes &#8211; which means that if you keep your video in the first fold and have an interesting thumbnail along with a hook in the first few seconds of the video, your audience will complete the video. So, you have them on your site for at least a minute!<\/p>\n\n\n\n<p><strong>5. Stand Out from the Crowd<\/strong><\/p>\n\n\n\n<p>In today&#8217;s highly competitive market, it&#8217;s important for startups to stand out from competition. An explainer video can help to differentiate a startup and can also add credibility, making it more memorable in the minds of the audience. <a href=\"https:\/\/www.youtube.com\/watch?v=z1z4K57ILs0\" target=\"_blank\" rel=\"noreferrer noopener sponsored nofollow\">Here\u2019s<\/a> a video that audiences enjoyed and remembered.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"youtube-embed\" data-video_id=\"z1z4K57ILs0\"><iframe loading=\"lazy\" title=\"2D animated ad for nUlta\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/z1z4K57ILs0?feature=oembed&#038;enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<p>A great example of a startup that has boosted visibility and created an impact through the use of explainer videos is Dropbox. The company created a simple and engaging explainer video that clearly explained the benefits of its cloud storage service. This video helped to quickly establish Dropbox as a leader in the field and increase conversion rates.<\/p>\n\n\n\n<p>So, why not consider making an explainer video for your startup today? Not only will it help you reach a wider audience, but it will also make your message more memorable and engaging. Plus, it&#8217;s a fun way to showcase your brand and bring your product or service to life! Remember, a well-made explainer video can be the difference between being lost in the crowd and standing out from the competition. <\/p>\n\n\n\n<p>If you&#8217;re looking for an explainer video company,<a href=\"https:\/\/rippleanimation.com\/india\/\" target=\"_blank\" rel=\"noreferrer noopener sponsored nofollow\"> Ripple Animation<\/a> is the top animation company in <a href=\"https:\/\/rippleanimation.com\/best-explainer-video-company-in-mumbai.php\" target=\"_blank\" rel=\"noreferrer noopener sponsored nofollow\">Mumbai<\/a>, <a href=\"https:\/\/rippleanimation.com\/explainer-video-company-in-delhi.php\" target=\"_blank\" rel=\"noreferrer noopener sponsored nofollow\">Delhi<\/a>, <a href=\"https:\/\/rippleanimation.com\/explainer-video-company-in-pune.php\" target=\"_blank\" rel=\"noreferrer noopener sponsored nofollow\">Pune<\/a> and <a href=\"https:\/\/rippleanimation.com\/best-explainer-video-company-in-bangalore.php\" target=\"_blank\" rel=\"noreferrer noopener sponsored nofollow\">Bangalore<\/a>. Reach out for a quote today!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Explainer videos have become an integral part of a start up&#8217;s marketing strategy. With the rise of digital media, it\u2019s become easier than ever to reach a large audience with a well-made explainer video.&nbsp; In this blog, we will discuss five ways in which explainer videos can boost visibility and create an impact for your [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3263,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":{"0":"post-3250","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-explainer-videos"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>5 Ways Startup Explainer Video Boosts Visibility and Impact | Ripple Animation Blog<\/title>\n<meta name=\"description\" content=\"Here are five ways in which custom explainer videos can boost the visibility and create an impact for 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