{"id":2037,"date":"2020-12-29T06:05:31","date_gmt":"2020-12-29T06:05:31","guid":{"rendered":"https:\/\/rippleanimation.com\/blog\/?p=2037"},"modified":"2020-12-29T06:05:35","modified_gmt":"2020-12-29T06:05:35","slug":"why-medical-explainer-videos-help-with-patient-engagement","status":"publish","type":"post","link":"https:\/\/www.rippleanimation.com\/blog\/why-medical-explainer-videos-help-with-patient-engagement\/","title":{"rendered":"Why Medical Videos Help With Patient Engagement"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"368\" src=\"https:\/\/rippleanimation.com\/blog\/wp-content\/uploads\/2020\/12\/Why-Medical-Videos-Help-With-Patient-Engagement_21st-Dec-2020-1024x368.jpg\" alt=\"\" class=\"wp-image-2060\" srcset=\"https:\/\/www.rippleanimation.com\/blog\/wp-content\/uploads\/2020\/12\/Why-Medical-Videos-Help-With-Patient-Engagement_21st-Dec-2020-1024x368.jpg 1024w, https:\/\/www.rippleanimation.com\/blog\/wp-content\/uploads\/2020\/12\/Why-Medical-Videos-Help-With-Patient-Engagement_21st-Dec-2020-300x108.jpg 300w, https:\/\/www.rippleanimation.com\/blog\/wp-content\/uploads\/2020\/12\/Why-Medical-Videos-Help-With-Patient-Engagement_21st-Dec-2020-768x276.jpg 768w, https:\/\/www.rippleanimation.com\/blog\/wp-content\/uploads\/2020\/12\/Why-Medical-Videos-Help-With-Patient-Engagement_21st-Dec-2020-1536x552.jpg 1536w, https:\/\/www.rippleanimation.com\/blog\/wp-content\/uploads\/2020\/12\/Why-Medical-Videos-Help-With-Patient-Engagement_21st-Dec-2020.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>After being diagnosed with any ailment, patients will immediately want to know more about their medical condition. Earlier, the only way to get information was through meeting and consulting with doctors and medical experts.<\/p>\n\n\n\n<p>However, today patients are able to access detailed information on the internet. Medical information becomes even more accessible and engaging through one of the most popular content formats of our times \u2013 videos.<\/p>\n\n\n\n<p><strong>Here\u2019s why medical videos help with patient engagement<\/strong><\/p>\n\n\n\n<p><strong>1. Patients love videos<\/strong><\/p>\n\n\n\n<p><a rel=\"noreferrer noopener\" href=\"https:\/\/techblog.comsoc.org\/2017\/06\/10\/cisco-increased-use-of-web-video-to-be-82-of-all-internet-traffic-by-2021\/#:~:text=Video%20will%20dominate%20IP%20traffic,million%20video%20minutes%20every%20second.\" target=\"_blank\">Reports<\/a> have indicated that videos will account for 80% of all internet traffic by 2021. As per a study, one-third of patients watch a video before making an appointment with a healthcare provider. The right video content can help build meaningful interactions between patients and health care experts.<\/p>\n\n\n\n<p><strong>2. Videos simplify technical and complex jargon<\/strong><\/p>\n\n\n\n<p>Understanding any medical condition involves dealing with and becoming familiar with complicated terms and medical literature. Patients find it hard to overcome this technical barrier. Videos help simplify complex information using visuals in conjunction with a voice over narrative or text to explain concepts and terms. <a href=\"https:\/\/www.youtube.com\/watch?v=bv7VcnqjwDY&amp;feature=youtu.be\">This video<\/a> for Narikaa is a good example of education videos on gynecological issues.<\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube aligncenter wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Educational Video For An NGO, Narikaa\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/bv7VcnqjwDY?feature=oembed&#038;enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><strong>3. Videos can inform patients on how to deal with medical issues<\/strong><\/p>\n\n\n\n<p>Medical videos and explainer videos made by pharma companies can go a long way in helping patients understand in a simple manner, how they can overcome a health issue or deal with a particular condition. For example, <a href=\"https:\/\/youtu.be\/z1z4K57ILs0\">this nUlta app video<\/a> explains how people can consult professional counselors for their mental health concerns. While <a href=\"https:\/\/youtu.be\/jAsoAZoGD40\">this video<\/a> for Foreign OPD explains how its COIVD-19 health card makes seeking healthcare easier for patients.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-embed-youtube aligncenter wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"2D animated ad for nUlta\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/z1z4K57ILs0?feature=oembed&#038;enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-embed-youtube aligncenter wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Explainer Video For Pharmaceutical Company - Covid 19 Health Care Card\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/jAsoAZoGD40?feature=oembed&#038;enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p><strong>4. Videos ensure greater clarity than other forms of content<\/strong> <\/p>\n\n\n\n<p>When pharma companies and medical experts share videos on their websites, they help in increasing the dissemination of crucial information. These videos can help prevent patients from taking the wrong steps.<\/p>\n\n\n\n<p>Finally, remember that creating an effective medical video requires a strong partnership between medical experts and the explainer video company. This collaboration ensures that technical terms and concepts are effectively translated into simple messages that patients can easily understand.<\/p>\n\n\n\n<p>At Ripple Animation we have worked on many pharmaceutical explainer videos and medical videos as well, enabling healthcare and pharma companies to truly facilitate patient engagement.<\/p>\n\n\n\n<p>We\u2019d be delighted to help you create an explainer video for your business. To know more about how you can drive business results through <a href=\"https:\/\/rippleanimation.com\/india\/healthcare-and-pharma-videos.php\">pharmaceutical explainer videos<\/a>, reach out to us via <a href=\"mailto:v@ripplemedia.co?subject=Inquiry%20from%20Ripple%20Blog\">email<\/a> or visit our website and fill out the short form on our <a rel=\"noreferrer noopener\" href=\"https:\/\/rippleanimation.com\/\" target=\"_blank\">homepage<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>After being diagnosed with any ailment, patients will immediately want to know more about their medical condition. Earlier, the only way to get information was through meeting and consulting with doctors and medical experts. However, today patients are able to access detailed information on the internet. Medical information becomes even more accessible and engaging through [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2060,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":{"0":"post-2037","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-explainer-videos"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why Medical Explainer Videos Help With Patient Engagement | Ripple Animation<\/title>\n<meta name=\"description\" content=\"Today, information becomes even more accessible and engaging through one of the most popular content formats of our times \u2013 videos. Know more how Medical explainer videos help with patient engagement.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rippleanimation.com\/blog\/why-medical-explainer-videos-help-with-patient-engagement\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Medical Explainer Videos Help With Patient Engagement | Ripple Animation\" \/>\n<meta property=\"og:description\" content=\"Today, information becomes even more accessible and engaging through one of the most popular content formats of our times \u2013 videos. Know more how Medical explainer videos help with patient engagement.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.rippleanimation.com\/blog\/why-medical-explainer-videos-help-with-patient-engagement\/\" \/>\n<meta property=\"og:site_name\" content=\"Explainer Video Blogs | Ripple Animation\" \/>\n<meta property=\"article:published_time\" content=\"2020-12-29T06:05:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-12-29T06:05:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.rippleanimation.com\/blog\/wp-content\/uploads\/2020\/12\/Why-Medical-Videos-Help-With-Patient-Engagement_21st-Dec-2020.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"690\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.rippleanimation.com\/blog\/why-medical-explainer-videos-help-with-patient-engagement\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.rippleanimation.com\/blog\/why-medical-explainer-videos-help-with-patient-engagement\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/www.rippleanimation.com\/blog\/#\/schema\/person\/9968aa8a2368d62c82e0978d4db44828\"},\"headline\":\"Why Medical Videos Help With Patient Engagement\",\"datePublished\":\"2020-12-29T06:05:31+00:00\",\"dateModified\":\"2020-12-29T06:05:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.rippleanimation.com\/blog\/why-medical-explainer-videos-help-with-patient-engagement\/\"},\"wordCount\":447,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.rippleanimation.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.rippleanimation.com\/blog\/why-medical-explainer-videos-help-with-patient-engagement\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.rippleanimation.com\/blog\/wp-content\/uploads\/2020\/12\/Why-Medical-Videos-Help-With-Patient-Engagement_21st-Dec-2020.jpg\",\"articleSection\":[\"Explainer Videos\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.rippleanimation.com\/blog\/why-medical-explainer-videos-help-with-patient-engagement\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.rippleanimation.com\/blog\/why-medical-explainer-videos-help-with-patient-engagement\/\",\"url\":\"https:\/\/www.rippleanimation.com\/blog\/why-medical-explainer-videos-help-with-patient-engagement\/\",\"name\":\"Why Medical Explainer Videos Help With Patient Engagement | Ripple Animation\",\"isPartOf\":{\"@id\":\"https:\/\/www.rippleanimation.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.rippleanimation.com\/blog\/why-medical-explainer-videos-help-with-patient-engagement\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.rippleanimation.com\/blog\/why-medical-explainer-videos-help-with-patient-engagement\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.rippleanimation.com\/blog\/wp-content\/uploads\/2020\/12\/Why-Medical-Videos-Help-With-Patient-Engagement_21st-Dec-2020.jpg\",\"datePublished\":\"2020-12-29T06:05:31+00:00\",\"dateModified\":\"2020-12-29T06:05:35+00:00\",\"description\":\"Today, information becomes even more accessible and engaging through one of the most popular content formats of our times \u2013 videos. 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